Job description:

Strategic Planning & Market Leadership

• Define and execute global on‑market strategy
• Analyze market trends, competition, and customer needs
• Drive demand and align marketing plans

Leadership & People Management

• Lead and develop an international team
• Foster accountability, collaboration, and performance

Product Lifecycle Management

• Lead lifecycle activities from launch to phase‑out
• Align with Product Management
• Optimize product performance

Voice of Customer & Market Insights

• Integrate Voice of Customer insights
• Synthesize trends and competitive intelligence
• Collaborate with Market Research and Medical Affairs

Launch Planning & Go‑to‑Market Excellence

• Lead launch strategies and value propositions
• Ensure alignment on positioning and pricing
• Oversee go‑to‑market execution

Cross‑Functional Collaboration

• Align with key stakeholders
• Ensure consistent execution

Performance Monitoring & Optimization

• Track KPIs and performance
• Identify risks and opportunities

Profile description:

Master’s degree or higher in Marketing, Business, Molecular Biology, Biomedical Engineering, or a related field 8+ years of experience in diagnostics, medical devices, or life sciences, with at least 5+ years in local/global marketing roles Previous people‑leadership experience, including managing and developing international teams Demonstrated success in on‑market strategy, lifecycle management, and global product launches Strong expertise in point‑of‑care diagnostics and/or molecular technologies Proven ability to lead in a complex matrix environment and influence senior stakeholders Strong communication, strategic planning, and executive presentation skills Fluent in English

We offer:

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